Brave Blue World Documentary – A Perfect Storm for Water

The circular economy, “one water”, sanitation and water reuse will all be covered in stunning 4K. From the International Space Station, to developing and developed countries, Brave Blue will take the audience on a thought-provoking ride to show how our relationship with water is being re-imagined.

Brave Blue World follows water technology expert Paul O’ Callaghan as he explores and challenges some of the commonly held assumptions about how people see and consume water. Innovative projects across four continents will be featured along with many of the world’s water visionaries and technology thought leaders.

Expert contributors include: Dr. Michael Flynn, Scientist at NASA Ames Research Centre; Prof Mark Von Loostrecht, winner of the Stockholm Water and Lee Kuan Yew Water Prizes; Dr David Sedlak, author of Water 4.0 and Dr Glen Daigger, former president of the International Water Association (IWA).

Paul O’Callaghan, CEO of BlueTech Research, said: “The Brave Blue World documentary is an industry collaboration and celebration of the scientific and technology advancements that have been taking place, often behind the scenes, to deliver water services. This is the first time a documentary of this scale – bringing together global projects and partners – has been produced specifically on water.”

O’Callaghan added: “Often media coverage on water can be quite apocalyptic. Instead, Brave Blue World will be produced as a more hopeful, optimistic and solutions-oriented story about water. We’re proud of this collaboration and thankful to the partners for their support.”

Supporting partners assisting the development of the film include the Water Environment Federation (WEF), Dow Water Solutions, L’Oréal and SUEZ.

“Too often the state of water is portrayed from perspectives of difficult challenges and desperate situations,” said Eileen O’Neill, Executive Director of WEF. “But we are also in the midst of an era of incredible progress with great possibilities for enhanced water security and WEF is excited that Brave Blue World will highlight this positive paradigm shift.”

Tom Kunetz, President of WEF, added: “Innovation and technology are driving exciting solutions to many of the problems facing humanity, and the water sector is no exception. Brave Blue World will showcase the promising breakthroughs taking place in water science and engineering that will contribute to a sustainable future for the planet.”

“Stories about water are an incredibly powerful tool and resonate deeply with people, so Brave Blue World as a documentary film and storytelling platform can spur vital support and action for the water sector,” said Travis Loop, Communications Director of WEF.

“The Brave Blue World story shares an exciting message of progress. It shines a light on the real-world solutions that are solving water scarcity issues today in cities, plants and homes,” said Kimberly Kupiecki, Global Leader for Sustainability, Advocacy and Communications at Dow Water Solutions. “Driven, knowledgeable people on the front lines are working to solve water challenges by applying innovative technologies and concepts. If there’s one thing we want viewers to come away with, it’s the confidence that water challenges can and are being solved today.”

Leading up to the documentary being released, Brave Blue World will also include an impact campaign across dedicated social media channels to encourage people to question and positively interact with their water suppliers.

Ralph Exton, Chief Commercial Officer, SUEZ – Water Technologies & Solutions, said: “Growing populations, the effects of climate change, aging infrastructure and increased industrial activity are creating water-related challenges like long-term scarcity, decreasing water quality, and drought/flooding conditions. Tackling these very pressing water challenges will require a new way of thinking, not just by those in the water industry, but by the entire world. The Brave Blue World documentary is critical to spread the message to a broader audience and show the world that, while there are challenges to overcome, there are solutions that will help us succeed in creating a secure water future. SUEZ is very proud to be part of this project and to help tell this story.”

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