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P&G Sets New Goal to Deliver 25 Billion Liters of Clean Drinking Water to Families in Need Worldwide

Apr 23, 2019

After achieving its 2020 goal of delivering 15 billion liters one year early, the Company increases its target to 25 billion liters of clean water by 2025.

This World Water Day, Procter & Gamble (P&G) was celebrating the achievement of its 2020 goal of delivering 15 billion liters of clean drinking water through its non-profit Children’s Safe Drinking Water (CSDW) Program.

P&G is now accelerating its efforts to help provide clean drinking water to even more people by delivering 25 billion liters – more than 100 billion glasses of water – worldwide by 2025.

Since the program launched in 2004, P&G has worked closely with a network of more than 150 partners to raise awareness of the global water crisis and provide water to families in more than 90 countries through a simple purification process invented by a P&G laundry scientist.

With just one packet, a bucket, a stick and a clean cloth, 10 liters of dirty, potentially deadly, water can be turned into clean, drinkable water in only 30 minutes.

According to the World Health Organization (WHO), nearly 844 million people globally do not have access to clean drinking water. UNICEF estimates that women and children spend 40 billion hours each year collecting and managing water that is often contaminated.

The United Nations has prioritized the need to address this through UN Sustainable Development Goal #6 which aims to ensure clean water and proper sanitation for all by 2030.

To date, P&G’s efforts to provide access to clean water are transforming communities by improving health, enabling education and increasing economic opportunities.

This World Water Day, Procter & Gamble is celebrating the achievement of its 2020 goal of delivering 15 billion liters of clean drinking water through its non-profit Children’s Safe Drinking Water Program. [Source: P&G]

"We are proud to have reached this 15 billion liter milestone and inspired by the opportunity to make an even greater impact through our new goal,” said David Taylor, Chairman of the Board, President and Chief Executive Officer of P&G. “This life-changing technology has helped many families over the past 15 years, and we’re eager to help even more in the years to come.”

P&G was partnering with National Geographic again this year to celebrate World Water Day and share the stories of five "Water Champions" - who are working each day, individually and collectively with P&G, to help save the water crisis.

Since the program launched in 2004, P&G has worked closely with a network of more than 150 partners to raise awareness of the global water crisis and provide water to families in more than 90 countries through a simple purification process invented by a P&G laundry scientist. [Source: P&G]

To learn more about the partnership with National Geographic, visit www.nationalgeographic.com/pgwaterchampions. To learn more about the Childrens Safe Drinking Water Program, visit www.csdw.org/.

About Procter & Gamble

P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide.

 

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